Summary of Media Activities for WISC 2012
Comprehensive media coverage during the WAO International Scientific Conference (WISC 2012) was very successful. It resulted in 30 television clips, 43 print media highlights, 49 online media highlights – for a total of 122 total media highlights. All press coverage relating to the Conference is listed below.
Pre-Conference Press Releases
Released on 19 October 2012 - Complex and Severe Allergic Disease Impacts Patient Quality of Life
Released on 4 December 2012, World Allergy Organization begins 2nd WAO International Scientific Conference (WISC 2012) in Hyderabad, India
Coverage During WISC 2012 6 -9 December
Express Pharma Online – Global allergy conference to address new treatment strategies, preventative approaches
Business Standard – Global conference on allergic diseases from tomorrow
The Hindu Business Line - Asthma assuming dangerous proportions
Times of India – World allergy meet in Hyderabad from today
Business Standard – Global efforts needed to curb allergic diseases: Azad
State Times – 300 million people suffer from asthma globally: Azad
The Hindu – Inhalers safe, say experts
Hindu Business Line - Indian foods need labeling, more allergen specific tests: experts
The Hans India – Azad’s call to tackle rising cases of non-communicable diseases
Express HealthCare – First WISC in India concludes on a note of caution
WISC 2012 Official Public Relations Agency - MelCole Publications
The World Allergy Organization was pleased to partner with MelCole Publications for WISC 2012.
Established more than two decades ago, MelCole is India's leading independent professional PR agency. Their leadership encompasses over 50 years of active PR practice and communications experience, reflected in a team of highly competent professionals who have not only been a part of the genesis of the PR movement in India, but have actively spearheaded it to a large extent.
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